Making the Invisible Visible

Ingredient Branding

By Philip Kotler, Waldemar Pfoertsch • 2010

KOTLER

PFOERTSCH

INGREDIENT

BRANDING

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INGREDIENT

BRANDING

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About this edition

ISBN: 9783642042140, 3642042147

Page count: 393

Published: May 17, 2010

Format: ebook

Publisher: Springer Berlin Heidelberg

Language: English

Author: Philip Kotler, Waldemar Pfoertsch

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